Global Cash Access Grows Presence in Europe Through Agreements with Four Casino Establishments; Casinos in the United Kingdom and Switzerland Will Utilize Cash Access Services

LAS VEGAS--(BUSINESS WIRE)--Sept. 21, 2006--Global Cash Access (GCA), a leading provider of cash access products and related services to the gaming industry, has announced the signing of contracts and expansion of the scope of existing contracts with four gaming establishments in Europe.

Properties signing new agreements with GCA include Ladbrokes Casino & Sports Bar in London and Grand Casino Baden in Switzerland. Properties expanding the scope of existing agreements with GCA are United Kingdom establishments Gala Casino Harbourside and Gala Casino Manchester 235.

"We recognized GCA's innovative transaction technology will allow us to drive incremental revenue with minimal investment," said Ernesto Sommer, chief operating officer with Spielbank Baden Casino. "GCA is an industry leader, and its cash access solutions will allow us to operate very efficiently and provide excellent service to our patrons."

All four properties will utilize GCA's QuikCash(TM) cash advance terminals and QuikCash Plus(TM) (QCP) Web.

QuikCash(TM) cash advance terminals provide patrons with point-of-sale (POS) debit card and credit card cash advance transaction options, while QCP Web is a proprietary browser-based, full-service cash access transaction processing system for casino cashier operations.

"GCA's growth in the United Kingdom and our expansion in continental Europe are a reflection of our excellent products and our exceptional people," said Scott Dowty, GCA's senior vice president for international business. "We are excited about our prospects in Europe and around the world as our best-of-breed technology and customer service continue to be embraced."

GCA offers a number of products and services, including ATM technology, cashless gaming products and marketing services that help casino patrons access cash, help gaming establishments better understand their patrons, and enhance gaming establishments' patron marketing activities.

About Global Cash Access, Inc.

Las Vegas-based Global Cash Access, Inc., a wholly owned subsidiary of Global Cash Access Holdings, Inc. (NYSE: GCA), directly and through its wholly owned international subsidiaries is a leading provider of cash access products and related services to approximately 960 gaming properties and other clients in the United States, the United Kingdom, Switzerland, Canada and the Caribbean. GCA's products and services provide gaming establishment patrons access to cash through a variety of methods, including ATM cash withdrawals, point-of-sale (POS) debit card transactions, credit card cash advances, check verification and warranty services and Western Union money transfers. GCA provides products and services that improve credit decision-making, automate cashier operations and enhance patron marketing activities for gaming establishments. With its proprietary database of gaming patron credit history and transaction data on millions of gaming patrons worldwide, GCA is recognized for successfully developing and deploying technological innovations that increase client profitability, operational efficiency and customer loyalty. More information is available at GCA's Web site at www.globalcashaccess.com.

Forward-Looking Statements

The statements contained in this press release that are not purely historical are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934. Such forward-looking statements include, but are not limited to, any statement or implication that the gaming establishments named in this press release will continue to use the products or services described in this press release. Such forward-looking statements involve risks and uncertainties that, if realized, could materially impair Global Cash Access Holdings, Inc.'s results of operations, business, and financial condition. These risks and uncertainties include, but are not limited to, (a) the termination of one or more of the contracts with gaming establishments described in this press release, and (b) the factors discussed from time to time in reports filed by Global Cash Access Holdings, Inc. with the Securities and Exchange Commission. The forward-looking statements contained in this news release are made as of the date hereof, and Global Cash Access Holdings, Inc. does not intend, and undertakes no obligation to, update or qualify any of the forward-looking statements made herein.

CONTACT: Global Cash Access, Inc.
Investors:
Harry C. Hagerty, 702-262-5003
hhagerty@gcamail.com
or
Media:
Katcher Vaughn & Bailey
Roy Vaughn/Dean Flener, 615-248-8202
rvaughn@kvbpr.com
dflener@kvbpr.com

SOURCE: Global Cash Access, Inc.